Blog

The money side of beauty work.

Practical writing on the money side of beauty work — pricing services, keeping clients, costs and records — for nail, lash and brow artists and studio owners.

  1. The recurring costs beauty pros forget to budget for

    Insurance, license renewals, software, education, equipment and tax: how to find the recurring costs beauty pros forget and budget for them every month.

    8 min read

  2. What is a lash map? How to make and record one

    A lash map plans the length, curl and thickness of extensions zone by zone. Learn the main styles, how to make one, and how to record it for faster fills.

    8 min read

  3. How to price beauty services from cost per service

    Price a beauty service from its real cost: products, a share of overheads and your time, plus profit. A worked example with numbers you can check yourself.

    8 min read

  4. Booth rent vs commission: how to find your break-even

    Booth rent beats commission above a break-even revenue you can calculate. The formula, a worked example, and the costs and tax booth renters often forget.

    8 min read

  5. How much to set aside for taxes as a beauty pro

    A method for self-employed nail techs, lash artists and stylists to set aside tax from profit, with a worked example. Rules vary, so confirm with an accountant.

    8 min read

  6. Lapsed clients: how to spot them and win them back

    How to tell when a regular client has lapsed, calculate your client retention rate, and win lapsed clients back with a personal message instead of a discount.

    8 min read